Consumer behaviour and attitudes towards nike regarding the tiger woods personal scandal - has it effective nikes brand image? – The WritePass Journal : The WritePass Journal
Determining Brand Personality of Nike Sports Shoes Using Aaker's Brand Personality Scale | Semantic Scholar
What is Brand Personality, Online Reputation Monitoring, Consumer Psychology – Post 1 – Data Analytics 101
Brand Personality: Understanding Aaker's 5 Dimension Model - LiveInnovation.org
The personality behind the most reputable brands - undefined